☀️ The DACH Shortlist Bootcamp in Berlin
A truly unforgettable chapter of 2025.

Thanks to the amazing team at JBL, I had the honor of supporting one of the most special events for me this year: the DACH Shortlist Bootcamp of the JBL x Martin Garrix Music Academy 2025.

Ten incredible artists from Germany, Austria and Switzerland were invited to Berlin – to grow together, make music and create memories for life. JBL teamed up with Mike Singer, who supported them on their journey.

My role was to host Marketing Masterclasses, helping the artists build their visual branding and authentic identity. We explored social media, funnels, standing out – but more than that, we connected.

The real highlight? The people.
Being part of their journey meant the world to me.💛 Every single one inspired me – not just creatively, but personally. I learned so much from them.

Letting go after just a few days wasn’t easy. I felt like i knew those people for years. The connection was super strong right away…

Huge shoutout to Niklas, Nico, Nelly and Emily – your energy moved me. I'll remember you for a long long time.
And big thanks to Sarah, Kathi and Sandra – none of this would’ve been possible without you.

Still speechless. Forever grateful.
🥹